AI Insights · Timothy · January 2022
Top 5 Hypercasual Games Performance in Middle East Q4 2021
Discover the performance trends of the top 5 hypercasual games on a unified platform in the Middle East during Q4 2021, featuring insights on downloads, revenue, and active users.
In Q4 2021, the top 5 hypercasual games on a unified platform in the Middle East showcased varying trends in downloads, revenue, and active users. Here's a detailed look at their performance.
Magic Slime: Antistress & ASMR from Finger Art Games saw a relatively stable weekly revenue, peaking at around $3K at the end of September and gradually declining to approximately $2.3K by mid-December. Downloads fluctuated, starting with 41 in late September and rising to a peak of 151 in mid-December. Active users showed a downward trend from 17.4K in late September to about 13.5K by the end of December.
Makeup Artist: Makeup Games by Beauty salon Studio experienced significant variations in weekly downloads, starting with 28.4K in late September and reaching a peak of 60.9K in early November. Revenue followed a similar pattern, peaking at $2.8K in late September and then dropping to minimal levels in December. Active users showed a notable increase, peaking at 111K in early November before declining to around 59K by the end of December.
Bus Simulator : Ultimate from Zuuks Games maintained steady weekly downloads, ranging from 18.8K to 29.5K throughout the quarter. Revenue showed a decline, starting at $2K in late September and reaching a low of $1.2K in early December, before slightly increasing to $1.8K by the end of December. Active users remained relatively stable, fluctuating around 100K to 124K throughout the quarter.
Ice Cream Inc. by TapNation saw consistent weekly downloads, with figures ranging from 19.9K to 31.9K. Revenue remained stable, averaging around $1K to $1.3K. Active users showed steady engagement, fluctuating between 140K and 170K throughout the quarter.
Eye Art: Perfect Makeup Artist from AppDancer exhibited a decline in weekly downloads, starting at 4.5K in late September and dropping to 1.8K by the end of December. Revenue also saw a slight decrease, averaging around $1.2K initially and ending at approximately $1K. Active users showed a gradual decline from around 98K in late September to about 88K by the end of December.
These insights provide a snapshot of the performance of the top hypercasual games in the Middle East for Q4 2021. For more detailed data and analysis, visit Sensor Tower.
